Semantic HTML

You might say

The SEO check says my page is missing an H1. What does that mean?

HTML tags that mark each section's role in the document, such as headings, lists, and navigationWhen structuring a web page, semantic HTML tags indicate the structural role of each piece of content, such as H1 for the main heading, nav for navigation, and ul for lists. While enlarging text with CSS changes its visual weight, screen readers and search engines rely on tags to understand relationships. A page usually has one H1, and headings should descend in sequence without skipping levels.
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Semantic HTML